Business & Industry Focus Forum (4 hours - morning) - 2.5 Tech & 1.5 [NT] - Webcast

Lauren Baptiste is the founder of Acheloa Wellness and creator of TextLauren, an AI executive coach built from more than a decade of her coaching frameworks. Drawing on 13+ years of corporate experience, she helps professionals in accounting, consulting, law, and finance advance their careers, lead more strategically, and prevent burnout without sacrificing their health, relationships, or personal lives. Her work has supported organizations including IBM, TD Securities, EY, the NFL, Warner Music, Estee Lauder, Standard Chartered, and the United Nations, and has been featured in Forbes, CNBC, Thrive Global, Medium, and Authority Magazine.

(9/18/26)

Bob Green is a highly accomplished CPA, CITP, and CGMA who serves as the Lead Partner for SingerLewak's "SL Business Informatics" advisory practices. Bob is a well-respected professional and founder of a philanthropically focused professional networking group. He also serves in several capacities with philanthropies in the Los Angeles area. Bob is an expert in combining CPA, CFO, consulting, and technologist skills to provide strategic technology advice to CFOs, CIOs, and CEOs of growing businesses. His team guides clients through complex systems initiatives, leveraging their vast business and technology experience to govern and manage the process from beginning to successful completion.

(9/11/26)

Joselin Martin, CPA, CGMA, CCIFP, is the founder and chief Consulting CFO of True North CFO. She grew up in a family construction and real estate business and knows what it is like to never be able to leave work at the office.  Most recently, she worked for an international construction subcontractor as its Chief Financial Officer, retiring after 20 years.  

Joselin worked for a major accounting firm to get her CPA experience, but even there, she specialized in entrepreneurial businesses. She has continuously worked in private business ever since, with a short break in academia when she was a visiting assistant at the University of South Florida. True North CFO has given her the chance to return teaching, combining her academic and business experience to help other professionals in their lifelong learning journey.

Joselin is committed to all areas of the accounting profession, and her volunteer work includes board participation at the MACPA, AICPA, CGMA, and CCIFP.  She has also moved to the international aspect of accounting as the Deputy Chair of the Professional Accounting Organization Development and Advisory Committee of IFAC.

She is active in the construction industry, serving on CFMA, CFMA Maryland, and ASA Baltimore boards.  Joselin also participates on the CFMA Suicide Prevention Committee to increase the conversation around mental health in the industry.

(9/24/26)