Social Media: It's a Credibility Strategy. Not a Business Strategy. (1 hour) [NT]

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Aug 18, 2020

Registration: 4:30 AM / Program: 5:00 AM - 6:00 AM Pacific Time

Fees

Member Fee: $0.00
Nonmember Fee: $0.00

Available Discounts

AICPA Member: None
Full time Accounting Educator: None

Description

Do you need to be on social media? Maybe. How we communicate in the digital landscape impacts how potential clients find us, how word-of-mouth-referrals review us, and how existing customers connect with us. In this session we’ll discuss the choice to be on social, how to manage social media should you choose to embark on this plan, and you’ll learn how—in a single day—you can create a social strategy that will last for an entire year. 

Designed For

Anyone responsible for marketing and public image strategy (biz owners, managers, etc.)

Objectives

  • Understand how being on social and not being active is harming, not helping, your business
  • Learn a strategy for rapidly creating content that will make your business consistent in the social space
  • Gain tools and insights to help your business utilize social media and the digital space in the way that fits your organization best

Major Subjects

  • business development
  • sales
  • marketing
  • social media
  • digital media

This event has already passed. If you have any questions, please contact us at 503-641-7200 or email profdev@orcpa.org.